Repetition of identical objects in shape, size and colour.

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Repetition of identical objects in shape, size and colour.

One of the secrets of good display is to make it eye catching. A simple way to achieve this is to repeat the same object over and over with repetition of the shape, size and colour. This repetition creates a mass of the object which is bold and breath taking because of its combined overall size. The ordering of the objects is important because it creates balance and an uncluttered and clean effect.

These photos show the display of items in a food market. Each seller has grouped his produce together in an ordered display to entice the shopper. The individual items are themselves beautiful but what makes the display so striking and dramatic is the massed repetition of the shape, size and colour.

This is again achieved in the photo of the vineyeard. The lines in the vineyard have been created to enable efficient harvesting of the grapes but it is the order and  repetition of the vines that makes it calming but also impressive .